More opportunities than threats: Artificial Intelligence in elections
Munich, 08 September 2021
We encounter artificial intelligence (AI) in all areas of life – including democratic elections. AI-controlled social bots in social media or deepfakes aim to influence the election decision. On the other hand, AI systems can provide people with individual voting recommendations and assist in detecting fake news. In a recent white paper, experts from Plattform Lernende Systeme examine which AI applications can be used in elections and where their potential and challenges lie. Their conclusion: AI systems hardly pose a threat to elections. On the contrary, the opportunities for using AI to strengthen open opinion-forming in the run-up to elections outweigh the threats.
Fake news or disinformation campaigns make it difficult to form opinions in the run-up to elections. With the help of artificial intelligence, this information can be disseminated more efficiently and in a more targeted manner, especially in social media. The manipulation of elections by AI systems is therefore one of the fears repeatedly expressed by society, according to the white paper “AI systems and the individual electoral decision”.
According to the authors, AI systems do not pose any risks to the electoral process itself so far. “In particular, voting is very secure in Germany due to the absence of voting computers and similar technology. Isolated possible attacks on the evaluation of votes have nothing to do with AI. Where AI poses risks is in election campaigns and for opinion formation before elections,” says Tobias Matzner, Professor of Media, Algorithms and Society at the University of Paderborn and member of the working group “IT Security, Privacy, Legal and Ethical Framework” of Plattform Lernende Systeme.
Risks for opinion formation
One of the risks is AI-driven dissemination of information. AI systems can run fake accounts on social media, tagging or sharing content and making their manipulative behavior look like it came from a human. In this way, the so-called social bots help false information or certain people gain wide reach. In microtargeting, AI processes are used to analyze user data and – similar to advertising – address different target groups with personalized information. However, the extent to which voting decisions can be influenced in this way has not yet been clarified. Videos and images faked with AI can also influence the opinion formation of eligible voters. Once unmasked, however, AI systems are also capable of finding and deleting these deepfakes.
In addition to deepfakes, other risks can also be countered with the help of AI tools. “Especially in the run-up to elections, the risk of intentionally deployed disinformation campaigns on the Internet to spread misleading information is increasing. Social bots are often used to amplify this. Nevertheless, AI systems in particular can make a valuable initial contribution to the detection of false news,” says Jessica Heesen, a media ethicist at Eberhard Karls University in Tübingen and head of the “IT Security, Privacy, Legal and Ethical Framework” working group of Plattform Lernende Systeme. Alternative links and counterarguments can also be provided for one-sided content or in algorithmic filter bubbles.
The data platform operator is responsible for establishing data protection measures such as data economy and anonymization or pseudonymization mechanisms, they say. The experts recommend agreeing on technical and contractual security rules with data holders for the use of the mobility platform and continuously checking compliance with these rules through independent certification and audits.
Using AI to improve voter information
Political processes today generate large amounts of data that can be analyzed using AI methods. The authors of the white paper emphasize the potential of AI-based data analysis to improve voter information and mobilization. This has not yet been exhausted, they say. As an example, the white paper cites election recommendation apps such as Wahl-O-Mat. Current apps could use AI methods to take more account of people’s individual attitudes and improve their recommendations with each use. Party campaign apps and election forecasts can also benefit from AI.
In order to realize the opportunities of AI systems for open opinion formation and to mitigate risks, the authors address design options. For example, they recommend further legal restrictions on microtargeting, such as mandatory labeling. For the consistent prosecution of criminal offenses in social media, the experts call for better staffing of law enforcement agencies and the judiciary. In addition, people’s competencies for evaluating information on the Internet must be strengthened.
About the white paper
The white paper AI systems and the individual electoral decision was written by experts from the IT Security, Privacy, Legal and Ethical Framework working group of Plattform Lernende Systeme.